El Dorado 15-year-old rum wins Platinum award
Stabroek News
May 7, 2002
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Demerara Distillers Ltd (DDL) copped Platinum for its El Dorado Special Reserve 15-year-old rum and was also rated the Connoisseur's Choice for the Year 2001 by the premier American tasting institution, the Beverage Tasting Institute of Chicago.
According to a DDL press release, the award was bestowed in March this year after the product was allotted 96 out of a possible 100 points after being judged in the categories of taste, aroma, smoothness and body.
The release noted that DDL has won several awards in Europe and North America for this product, and also secured a number of gold medals at the annual Caribbean Rum Taste Test, outshining its Caribbean competitors.
Additionally, the El Dorado Special Reserve has earned the distinction of being the only rum ever to win the coveted Best Rum in the World Award and the Wray and Nephew Trophy for four consecutive years in 1998, 1999, 2000 and 2001, the release said.
The release expressed DDL's pride in its entire range of El Dorado rums for their superb quality over the past decade and noted that both the El Dorado five and 12-year-old rums were awarded gold medals by the Chicago Beverage Tasting Institute during this period. "Demerara Distillers is committed to producing the finest quality of products for its customers the world over. The recognition being given these rums is testimony to the commitment of DDL to total quality of its products for the market," the release concluded.